In the restaurant world, adaptability and strategic decision-making are essential to stay competitive. Casa Guadalupe, the business simulator developed by CompanyGame, offers an immersive educational experience where participants take on the management of a family-owned restaurant facing generational change, new competitors, and emerging market trends.
A Realistic Learning Environment
Casa Guadalupe recreates the setting of a Mexican restaurant located in Mexico City. Participants must tackle real-world challenges such as upgrading outdated facilities, adapting the menu to current trends, and optimizing the financial performance of the business. The simulation focuses on key areas like:
- Marketing and customer loyalty
- Cost and staff management
- Differentiation strategies against competitors
Strategic Decision-Making Areas
The simulator covers all the critical areas of restaurant management:
- Menu design: Adjusting the food offering between traditional dishes and modern trends like slow food or healthy meals.
- Digital marketing: Implementing strategies on booking platforms and social media to attract different market segments—from families to foodies.
- Facility management: Deciding investments in areas like the kitchen, terrace, or dining room to enhance the customer experience and ensure safety.
- Staff training and motivation: Developing training programs and incentive strategies to improve service quality.
- Cost optimization: Managing fixed and variable expenses to balance profitability with customer satisfaction.
A Practical and Competitive Approach
The simulator allows participants to compete on equal terms, making decisions that affect not only their own business but also the competitive landscape. This fosters collaborative and strategic learning, preparing users for real-world scenarios.
Educational Benefits
- Business skill development: Leadership, financial analysis, and decision-making
- Understanding trends: Responding to changing eating habits and customer preferences
- Market adaptation: Facing challenges such as the rise of new competitors and evolving demands
Conclusion
Casa Guadalupe is more than just a simulator—it’s a tool that transforms the way we understand business management in the restaurant industry. It offers a unique opportunity for students and professionals to experiment with critical decisions in a safe and realistic environment.
Ready to run your own restaurant? Contact CompanyGame by clicking here to request a personalized demo and explore everything Casa Guadalupe has to offer.