On November 27 and 28, the Universidad Hispanoamericana hosted the V International Symposium on Business Simulation and Educational Innovation, an event that brought together institutions, educators, and organizations committed to the digital transformation of learning. CompanyGame participated actively as co-organizer, fostering a space to discuss the future of applied education and the evolution of training models in the age of artificial intelligence.
Among the topics addressed, one stood out for its relevance: the analysis of the challenges and advances in personalized education, a key dimension for understanding how pedagogical models are evolving and how emerging technologies are reshaping the learning experience.
A deeper look into personalized learning
Throughout the symposium, several perspectives were shared on the implementation of personalized methodologies and their tangible impact on educational outcomes. The main points discussed included:
1. Student motivation and individualized methodologies
Speakers examined how personalized learning strategies influence student motivation. Many agreed that when learners perceive content aligned with their level, pace, and cognitive style, their engagement increases, and feelings of frustration or disconnection decrease.
2. Effectiveness and academic performance
Experts presented findings from recent studies demonstrating significant improvements in academic performance when students follow personalized learning paths. However, they also stressed the importance of evaluating the quality of these methodologies to prevent personalization from leading to fragmented or inconsistent learning experiences.
3. Technologies enabling personalization in virtual environments
The discussion highlighted the role of intelligent platforms, adaptive LMS systems, and AI-powered tools that adjust content in real time. These technologies are no longer seen as distant innovations but as emerging standards reshaping the relationship between students, educators, and virtual learning environments.
4. Personalization as a driver of entrepreneurial competencies
Another key theme was the link between personalized learning and the development of essential entrepreneurial skills, such as autonomy, decision-making, and critical thinking. Adaptive learning experiences help students build pathways that strengthen their capacity to lead projects and solve complex challenges.
5. Lifelong learning and personalized strategies
The symposium also addressed how personalized learning strategies support continuous education, especially for adult learners engaged in reskilling and upskilling processes. Personalization emerged as an essential approach for adapting to the rapid evolution of labour market needs and the demand for new competencies.
An expert panel addressing current educational challenges
One of the most significant sessions dedicated to this topic was:
11:50 – 13:10 — Panel: “Challenges in Teaching: Individualization or Personalization in Education”
A reflective session focused on the real-world application of personalized educational models and the pedagogical challenges expected in the coming years. The panel was moderated by:
- Lic. Luís Vargas, Academic Director, Faculty of Economic Sciences, Universidad Hispanoamericana (Costa Rica)
And featured renowned international experts:
- Dr. Xavier Baraza, Dean of Economics and Business Studies, Universitat Oberta de Catalunya (Spain)
- Dr. Oscar Estuardo Navas, Director of the High-Level Business School and Simulation Coordinator, Universidad Panamericana (Guatemala)
- Dr. Abel Partida, Academic and Accreditation Deputy Director, Faculty of Public Accounting and Administration, Universidad Autónoma de Nuevo León (Mexico)
This panel explored the main obstacles institutions face when implementing truly personalized educational models: teacher training, technological infrastructure, curriculum integration, and the evaluation of real impact on learners and their future performance.
Final reflections
The V Symposium demonstrated that personalized learning is no longer a distant ideal but a necessary path toward designing educational experiences that are more relevant, flexible, and aligned with today’s professional demands. At CompanyGame, we remain committed to integrating this vision into our simulators and training solutions, contributing to the development of more adaptive, effective, and student-centered educational models.