At CompanyGame, we believe that the best way to learn management is by experiencing decisions in a realistic environment. That is why we develop simulators that place participants in the role of managers and entrepreneurs. One of the most comprehensive in the service sector is InnovaHotel, a competitive simulator that recreates the daily challenges of hotel management in a Mediterranean urban setting.
A Realistic Scenario for Learning Hotel Management
In InnovaHotel, each participant faces the challenge of running an urban hotel with 100 double rooms, a restaurant, a café, and four conference rooms, all within a highly competitive city.
The environment is designed to simulate the real complexity of the sector, with:
- Three main markets
- Three demand segments in each market
- Three distribution channels: direct, offline intermediaries, and online intermediaries
The hotel’s services are structured into three key areas:
- Accommodation
- Food & Beverage
- Complementary Services
This setup requires participants to analyze multiple variables and make decisions that directly impact profitability, customer satisfaction, and the hotel’s competitive position.
Practical Training in Hotel Management
The simulator includes a training area where participants can practice concepts and become familiar with different decision-making areas before entering the competition.
Among the key decisions participants must make are:
- Pricing: defining service price levels
- Brand & Marketing: prioritizing demand segments and designing promotions by market
- Distribution: setting commission rates for intermediaries
- Service Level: adjusting variable cost percentages for each service
- Investment in Equipment: deciding on improvements to facilities and services
- Financing: managing long-term loans
- Human Resources: investing in organizational training and development
- Strategic Projects: selecting initiatives to enhance hotel competitiveness
Beyond Management: Quality and Customer Satisfaction
One of the major strengths of InnovaHotel is that it goes beyond financial management. Through practical exercises, participants also learn the importance of service quality and customer satisfaction, two fundamental pillars for sustainable success in the hotel sector.
Additionally, the simulator emphasizes the relevance of e-business, highlighting how digitalization and online sales are increasingly decisive for competitiveness in the industry.
A 16-to-20-Hour Competitive and Educational Experience
With a duration of 16 to 20 hours, InnovaHotel combines deep learning with competitive dynamics. Participants not only need to understand the theory, but also apply it in a context of direct competition with other teams, increasing motivation, realism, and learning impact.
Conclusion
InnovaHotel is much more than a simulator: it is an immersive experience that helps participants understand the complexity of hotel management, practice strategic decision-making, and face the challenges of running an urban hotel in a demanding market.
It is an ideal training tool to develop competencies in service marketing, financial management, and human resources management—all within a practical and competitive environment. Click here to request a demo.